The blogging world has seen its fair share of transformations, and right now, it feels like we’re entering a renaissance of sorts. The internet is flooded with tech bros, food blogs, and endless news cycles—but there’s a new wave rising in the corner of the web that’s bringing back the soul of the internet.
Slow Media
Slow media is all about intentionality, depth, and quality over quantity. It’s a quiet rebellion against the fast-paced, dopamine-driven scroll of social platforms. Sure, you could probably be scrolling through your feed, consuming quick snippets of content, but when you stumble upon a space like a blog, you’re invited to slow down. Take a breath. Read something thoughtful.
I’d like to think that my corner of the internet is particularly pleasant because it’s me me me me me me and me—and I keep it real. But beyond that, there’s something refreshing about stepping away from the noise and allowing yourself a moment of quiet, thoughtful consumption. Maybe that’s what makes slow media so special. It’s a return to the way reading felt when we were younger—an escape, a joy, a way to let time slow down.
In a world where social media can feel like a never-ending scroll, slow media offers something different. It’s a space where deep, reflective content replaces the endless stream of viral sensations. It’s a chance to read and write without the constant interruption of flashing ads, affiliate links, or recycled petty arguments. Instead, blogs, Substacks, and similar platforms give us control. We get to choose what we consume and how we engage with it.
Behind the Scenes
One of the most beautiful things about running a blog is how accessible it is. Anyone, anywhere, can carve out their own digital space. For me, it’s a WordPress blog with a custom domain—a product of hours spent experimenting, tweaking, and adjusting until it feels right. I BUILT THIS PAGE, BRICK BY BRICK. And there’s something deeply satisfying (and sometimes frustrating) about creating your own space, where your voice, interests, and creativity come together. I built this blog exactly how I want it to be and I can change it as I like.
What’s amazing is that this DIY approach to content creation is part of what makes slow media so compelling. I don’t have to chase algorithms or trends to get noticed. I don’t need to cater to platforms that prioritise the quick-hit of engagement over the substance of the content. Blogging allows me to be intentional, to share the things I’m passionate about without the pressure of keeping up with the latest viral trends. The work I create here is about thoughtfulness, storytelling, and making meaningful connections—not about jumping on the next bandwagon.
The Substack Phenomenon
With all the noise on TikTok and Instagram, the idea of slow media—content that takes time to consume, ponder, and digest—feels like a breath of fresh air. It’s no surprise that many creators are gravitating toward Substack to embrace this shift. They’re looking for a platform that allows them to step away from the race for likes and shares, and instead focus on offering something more meaningful—whether it’s longer-form essays, newsletters, or personal stories.
Ultimately, what we’re seeing is a shift from “quick, viral content” to “slow, intentional content.” TikTokers, YouTubers, and Instagram creators are starting to recognise that there’s a deeper, more sustainable way to engage with their audience, and Substack offers a great space for them to do just that. It’s clear that newsletters and blogs are becoming a go-to tool for creators who want to slow down the pace and go beyond the algorithms that define their other content.
I think it’s an exciting shift that speaks to a larger trend of seeking more authenticity in how we consume media, call it internet intentionality, if you will.
A Return to Meaningful Connection
I used to feel this way about podcasts, but let’s face it, everyone has a mic now. And while podcasts were once a haven for intimate, thoughtful conversations, they’ve been consumed by commercialism. Advertisers and sponsors are everywhere, and anyone who’s had their 15 seconds is given more than 15 minutes—even if they don’t have anything meaningful to say. It’s a stark contrast to the blogging community, where bloggers are not bound by platforms or external expectations. It’s just me, sharing my words in a space that I’ve created, for an audience that chooses to engage with me on their terms.
At the end of the day, this blogging renaissance isn’t just about the revival of an old format. It’s about reclaiming control over how we engage with media. Slow media, Substack newsletters, and thoughtful blogs are a reaction to the chaos and saturation of modern platforms. We’ve reached a point where the endless scroll is wearing us down, and we crave something more intentional, more personal. So here I am, offering you a space to slow down, think deeply, and connect. No algorithms. No rules. Just words. And maybe that’s exactly what we all need right now.